Decoded by AI
Creator Reels, decoded.
We pull a creator's recent Reels, transcribe every one, and label each script: hook, structure, evidence and CTA. Then we compare against their plays to find what actually works.
Dan Martell
@danmartell · 186 Reels decoded
Formula: Curiosity hook · Comparison · Reasoning proof
Median 173.9K plays · top Reel 2.8M
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Hormozi
@hormozi · 167 Reels decoded
Formula: Direct hook · Problem → solution · Reasoning proof
Median 382.9K plays · top Reel 1.8M
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Kallaway
@kallawaymarketing · 86 Reels decoded
Formula: Result hook · Steps · Personal proof
Median 29.9K plays · top Reel 1.1M
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Mino Lee
@minolee.mp4 · 146 Reels decoded
Formula: Result hook · Story · Personal proof
Median 90.4K plays · top Reel 3.2M
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Sharran Srivatsaa
@sharransrivatsaa · 173 Reels decoded
Formula: Curiosity hook · Story · Reasoning proof
Median 24.2K plays · top Reel 2.2M
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Shelby Sapp
@shelby.sapp · 86 Reels decoded
Formula: Curiosity hook · Story · Personal proof
Median 275.8K plays · top Reel 4.1M
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